Frequently Asked Questions
Quick Guided Demo
Click here for a quick 6-screen demo of a "live" brokerage website using Referralista as their Recommendations List Manager service.
What is Referralista?
It's a super-simple… think of it as "Agents' List"… your own branded, interactive, client-engagement-oriented list of recommended local service providers for your website. (Agents know best who the great local providers are, so why let Angie's List® and Yelp® have all those leads from homeowners & homebuyers?)
Your licensed real estate agents recommend awesome local service providers (painters, plumbers, etc.).
Agents can also ask their clients to provide testimonials for the agent to review/approve.
Each agent's recommendations list and approved testimonials can automatically flow onto their webpages.
Your brokerage or team website can display your own branded, interactive "Recommended Providers" list that boosts your website engagement which — at the same time — engages prospective clients with the agents who wrote the reviews.
Isn't a "Recommendation" the same as a "Review"?
No, we're not like those "review" sites that publish anonymous reviews of who the reviewers like and dislike.
We think that's a waste of time. What home owners, buyers, and sellers really want is the bottom line: who SHOULD I use for my project?
And they want the recommendation from someone they can trust and whom they can call or email with followup questions. Which makes Referralista an outstanding opportunity for helpful, knowledgeable agents to engage with potential clients and increase the size of their sphere of influence.
But what about "referrer liability"?
Great question! You certainly don't want your recommendation(s) to become a liability should something go wrong between a service provider and whoever hired them!
Before displaying a recommendation, whether on your website our ours, we put up a "disclaimer firewall" that records when the viewer affirmatively agrees to the following disclaimer:
DISCLAIMER: Recommendation writers recommend certain service providers to people because the writers have had good reports from others who have used their services. The recommendation writers, their employers or brokerages, and Referralista (collectively 'we') (a) are receiving no economic benefit as a result of the writer making these recommendations; (b) there is no requirement or expectation that anyone will necessarily use a service provider for whom the writer has made a recommendation; (c) by making or publishing a recommendation, we are not giving any assurance that the service provider will be less expensive, faster, better, or in other respects more beneficial than like services provided by others; and (d) any contract or agreement for services, if entered, will be between you and the service provider, and we are not assuming responsibility for performance of any of the obligations assumed by either you or them.
FURTHERMORE, we make no representation as to the current state of any service provider's licensing, registration, bonding, insurance, training, certification, credentials, or other qualifications. Any such information displayed for any service provider was self-reported by that provider and we have not verified it. It is solely your responsibility to verify a service provider's licensing, registration, bonding, insurance, training, certification, credentials, or other qualifications as may be required or advisable in your locality or circumstance.
And because we have a "belt and suspenders" philosphy when it comes to such things, we continue to display a reminder about their agreement to the disclaimer with a link to view it again.
You can see the "disclaimer firewall" in action on the demo brokerage website demo brokerage website
What does my Referralista page look like?
Your hosted profile page shows the recommendations you wrote, testimonials you've approved, and how to reach you.
And with a Gold account you can also have your recommendations and testimonials automatically flow into any of your existing webpages, like this!
But, how long does it take to write a recommendation?
About 2 or 3 minutes for each local business you recommend.
You can even skip the actual writing if you wish and simply check off a few key points such as 'affordable' and 'friendly' and 'tidy' from the list we provide!
So even if you only create 1 or 2 per week, you will quickly build a valuable 'My Recommended Providers' page that can be added right to your existing blog or webpage!
What if I like TWO painters, for example?
By all means, recommend all the service providers you think are awesome!
What is that 'agent webpage add-on' mentioned on the pricing page?
It will automatically insert your current recommendations (testimonials, too, if you wish) into any of your existing webpages. Here's an example of what that looks like for our 'demo' agent, John Doe.
How do I collect client testimonials?
If you wish, turn ON the 'add comment button' setting that will display a button on your Referralista profile inviting client comments.
We also suggest you email your existing clients a special link we provide, asking them to take a moment to write a short testimonial. (When they do, we email you a copy and you can approve it or reject it.)
How can people who view my Referralista page reach me?
If you wish, your profile can display an 'email me' button on your profile.
If you wish, your profile can display a link to your existing webpage where you presumably already offer a way to email you.
If you wish, your profile can display your phone/text number(s).
What kind of business can I recommend?
We have over 300 categories, and you can choose 'other category' if need be. So pretty much any kind of business relevant to a home owner, buyer, or seller... from tile counters to hair stylists.
What happens after I write a recommendation?
We email a confirmation copy to you, and suggest you forward that email to the business you recommended. (It has a link for them to 'claim' the recommendation and link it to their business.)
Don't know their email? No problem, you can call them and give them the short claim code in the email and point them to our website.
Do I need to know their exact business name, address, etc., to write a recommendation?
No, that gets added automatically as soon as the business owner claims your recommendation (as described immediately above).
Who gets credited with the recommendations I write?
You do. With a link back to your profile, photo, testimonials, and other recommendations.
Once our office/team signs up, how do we get the ball rolling?
After you send us a list of your agents to pre-enroll, we take it from there.
We send each agent an email with a link to activate their account.
We then send them a getting started email with helpful info and examples.
And to help keep the ball rolling, we send agents a 'featured category of the week' with category-specific tips for writing a great recommendation: "This week, let's take 5 minutes to recommend a Painter... some key things to mention are..."
(It's an incredibly effective way to help agents create the habit of devoting a couple of minutes per week to building their database of recommendations. But naturally, agents can turn off the suggestions if they wish.)
Who provides tech support to my agents?
We provide awesome support to all your agents who use our service.
What is the Brokerage 'webpage add-on' mentioned on the pricing page?
It automatically adds an interactive Our Recommended Providers feature to your webpage. Here's an example of what the brokerage add-on can add to your website.
Service Provider Questions
I'm dubious about it being "free" to my business.
Nonetheless, it is.
How do I get signed up?
When an agent writes a recommendation for you, we give them a short claim code to give to you.
On our website, click the 'Providers' menu then click 'claim a recommendation' and enter that claim code. (We're invitation-only, so you need a claim code to create an account.)
What if I have multiple locations?
You can add multiple physical addresses, each with their own phone numbers, plus an online address (eg, website and phone).
How large a service area will my recommendations reach?
You specify the service area for your location(s), from 5 to 100 miles. For example a house cleaner might choose 5 or 10 miles, while a retailer might choose 100 miles.
What do I do about "bad" reviews?
There aren't any. We publish specific recommendations, not reviews and ratings. So they are inherently positive.
Still concerned? See the next question below, too.
What if something in a recommendation is wrong?
If your contact info is wrong or incomplete (an old phone number for example), that's okay, because as soon as you claim it we replace it with your 'official' contact info you provide in your account.
If something else is wrong or incorrect or objectionable, you can ask the agent who wrote it to edit it, or you can block it from being published.
(To re-iterate, unlike those review sites out there, our purpose in life is to help homeowners find services providers whom local agents DO recommend.)